Successful consultants manage the various lifecycles within consulting well. A consultant initially begins with developing the different skills required to succeed in the entire lifecycle. These skills include communication with clients and empathizing situations and selling oneself. The consultant plays the role of a salesperson and tries to convince clients to work with him.
The second stage of a consultant passes through time management and energy management. It is concerned with managing interactions with multiple clients and projects. The ability to focus and think at the highest level for the longest periods of time possible should be developed. The consultant is in the business of selling his time. In this stage, the consultant should look at delegating all tasks that can be performed at an equivalent level to other sub- vendors at a lower rate. These tasks should be delegated to people who are younger and have sharper minds and energy. The consultant can save energy to develop skills at higher level.
The consultant should now look at meeting and exceeding client expectations at the third stage. This can be done by developing a standard sales process or a pitch. The best way to do this is by addressing their requirements or requests perfectly. This involves active listening and rephrasing what the client wants and proposing a roadmap on how the project will be accomplished. A consultant should also concentrate on building a great brand. Be it an organization or an individual, a brand does tremendous marketing and is a passive marketing tool.
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